James Bremner has been appointed the new on-trade channel director of Pernod Ricard UK, joining from his current position as customer business manager.
Bremner has over 10 years’ experience in the drinks trade and returned to the company in 2015 where he first focused on the independent wholesale channel and then Sainsbury’s.
Commercial director, Chris Ellis, said: “James has been a strong member of the commercial team for many years, working in a variety of different roles across the off-trade, from independent wholesale to managing our Wine portfolio in the grocery wine team.”
“Having acquired a wide understanding of the UK on-trade during his career, James is a fantastic example of development within our business and I wish him every success in his new role,” he added.