Blakemore Wholesale Distribution (BWD) has announced a five-year contract to supply 220 Royal Voluntary Service hospitals.
The partnership, which commenced on 1 April, will see BWD distribute a range of grocery, impulse, chilled and frozen food and drink products to Royal Voluntary Service sites across the country.
BWD already services national contracts for a number of accounts such as BP, Roadchef, Wickes, Primark and Halfords, among others.
BWD sales director Raj Krishan, said: “We are delighted to have secured this contract to supply Royal Voluntary Service.
“Blakemore Wholesale Distribution has created a bespoke, flexible service plan utilising the full Blakemore network and its expertise to deliver a comprehensive range and support package that also delivers great value.”
Krishan pointed to the importance of the wider AF Blakemore Group in securing the new contract, and explained that the business will utilise the scale, infrastructure and expertise of its retail, logistics and wholesale divisions to provide a comprehensive service, and to help Royal Voluntary Service develop its customer proposition.
He added: “AF Blakemore is a family business that is committed to supporting good causes in local communities, and we believe that Royal Voluntary Service is a great fit for our company values.”
The business currently services 3,000 delivery points across the UK, covering multiples, independents, forecourts, vending operators, other wholesalers, educational establishments, as well as leisure and hospitality sites.
Royal Voluntary Service is a volunteer charity that enriches the lives of older people and their families across Great Britain. It is also the biggest hospital retailer in England, Scotland and Wales, managing over 440 hospital shops, cafés and trolley services.
The charity has taken an early lead on the NHS workforce health agenda by implementing Healthy Choices, an ambitious programme to transform its entire UK retail estate to provide fairly-priced healthy food, drink and shopping choices.