Fairway and Confex to merge and create new buying group

Confex and Fairway Foodservice have merged their operations and created a new buying group, with Tom Gittins and Jess Douglas set to be managing directors, and Martin Williams and Coral Rose co-chairs.

The Wholesale Group will officially launch on 1 January with members of Confex and Fairway Foodservice all joining together. Collectively these members will equate to more than 12% of UK wholesale and £4.47bn in annual turnover.

The membership will also have 253 depots across the UK and serve more than 349,000 customers. “Put simply, this is the buying group that the sector needs,” said Gittins. “The Wholesale Group will be the only UK buying group to offer an extensive retail and foodservice range and expertise, alongside logistics efficiency via central distribution. It has an award-winning foodservice own brand supported by bespoke, coordinated member marketing and retail member support.

Read more: Confex restructures into separate retail and foodservice divisions 

“And there are no membership fees and every member receives a share of the profits. We are delighted to launch The Wholesale Group as we know it is the solution for the independent wholesaler.”

Douglas adds: “The sector has changed dramatically and it is crucial that we do things differently to accommodate these changes for both our members and suppliers, and The Wholesale Group will lead the way. Driven by data and technology and with a crystal-clear focus on service, it will be the largest delivered buying group, the largest foodservice buying group and the second largest retail buying group in the UK.”

“For our supplier partners, The Wholesale Group provides an efficient and powerful route to market through enhanced scale and capability,” said Rose. “For our members, it is clear that Confex and Fairway have long held similar cultures and ethos, focussed on celebrating and championing family businesses with members at the heart of everything we do. By coming together, we retain this member-centric approach but are even stronger, while building for the future.”

“While the foundations of The Wholesale Group are built upon years of expertise and specialist knowledge of the sector, this is a buying group created for the future,” said Martin Williams. “This is the solution for the independent wholesaler. It will provide something no other group can, and this will enable us to become the genuine home of independent wholesalers. We look forward to an incredibly exciting future.”

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Paul Hill is the Editor of Better Wholesaling. He can be found on Twitter at @BW_PaulHill, or contacted via paul.hill@newtrade.co.uk and 07960935659.

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