Harlech takes over customer base of Pembrokeshire Foods

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Harlech Foodservice has taken over the customer base of Pembrokeshire Foods after stepping in following the retirement of owners Josiah and Steffi George.

The couple approached Harlech Foodservice, who recently opened a depot in the local area, to take over their customer list, supplying more than 100 businesses across Pembrokeshire and into Ceredigion.

Last year Harlech established offices and a distribution centre in Carmarthen as part of a £6m expansion which has already seen them create 70 new jobs – 15 of them in Southwest Wales.

Read more: Harlech secures £1m education contract

In a letter to customers informing them of their retirement, the couple said: “To ensure our customers have a supplier who cares about you and your business we have approached Harlech Foodservice, who recently opened a site in Carmarthen, and asked them to provide ongoing service to your business.”

According to Harlech Managing Director David Cattrall, the deal with Pembrokeshire Foods is another staging post in their expansion plan. Since last April Harlech has gained 943 new independent customers and won 243 new contract customers across Wales and the border counties of England since April.

“We are grateful to them for placing their trust in Harlech Foodservice to continue to look after their customers and to ‘deliver’ for them in every sense of the word.  In the meantime, we wish them both all the very best for their well-deserved retirement,” added Cattrall.

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Paul Hill is the Editor of Better Wholesaling. He can be found on Twitter at @BW_PaulHill, or contacted via paul.hill@newtrade.co.uk and 07960935659.

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