JJ Foodservice has launched 12 dedicated microsites for each of the various foodservice sectors it serves, including pubs, hotels and schools.
Each Shop By Sector site highlights popular products, recommendations, customer testimonials and product videos. They have also coincided with the introduction of a World Food Asia range to target South, East and Southeast Asian menus covering products such as Thai jasmine rice and bao buns.
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Baris Kacar, chief sales officer for JJ Foodservice, said, “Our mission is to make it easy to recognise JJ Foodservice as your trusted foodservice partner. Whether you are launching a new hotel menu or managing a gastro pub, we have everything you need under one roof.”
Each sector-specific site highlights popular products, recommendations, customer testimonials and product videos. More than 30,000 print brochures are being distributed to prospective World Food Asia customers across the UK.