Tag: Wrigley
Reinvigorate your chocolate sales with our guide
Brexit and sugar concerns may have flattened chocolate sales, but Helena Drakakis finds that...
Tips that work a treat: Confectionery category guide
With the pound falling and prices rising, the confectionery market is set to suffer....
Wrigley’s plans to help wholesalers boost sales
In an interview with Rob Lockley, trading director at Wrigley, Helena Drakakis learns about Wrigley’s...
How do PMPs drive sales?
Wholesalers need to embrace PMPs for the mutual benefit of retailers and consumers, writes Simon King
Temporary price...
Category guide: Confectionery
The New Year’s resolutions have all been broken, and guilty pleasures and gifting are...
