What to Stock 2015

What to Stock 2015

Better Wholesaling’s annual What To Stock guide uses the latest data to tell you what products will give retailers the best returns.

How many wholesalers really know the top selling lines in their customers’ shops inside out? Well now you can, as in our cover story this month, we reveal what brands and pack formats are selling best in independent c-stores, based on data from What To Stock (WTS), an annual supplement compiled by Better Wholesaling’s sister title Retail Newsagent and data partner EDFM.

This year, our guide draws on the biggest data pool yet, analysing electronic PoS figures from 3,000 independent retailers across England, Scotland and Wales. It gives an objective look at the most important convenience categories, revealing the top sellers in each around the country.

WTS gives retailers the means to improve their core range and will inform their future shopping choices when they visit wholesalers’ depots. It includes crucial insight for wholesalers – take a look at our guide and ask yourself how many of these products you currently stock.

See the top 25 Ice Cream products

ice cream

Download your copy of What To Stock 2015 by subscribing to Better Wholesaling for free

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